{"id":158092,"date":"2023-10-26T17:50:57","date_gmt":"2023-10-26T13:50:57","guid":{"rendered":"https:\/\/forbes.ge\/?p=158092"},"modified":"2023-10-26T17:50:57","modified_gmt":"2023-10-26T13:50:57","slug":"the-life-of-a-startup-founder-between-dreams-and-burnouts","status":"publish","type":"post","link":"https:\/\/dev.forbes.ge\/en\/the-life-of-a-startup-founder-between-dreams-and-burnouts\/","title":{"rendered":"The Life of a Startup Founder: Between Dreams and Burnouts"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Have you scrolled through LinkedIn recently? It is like every founder is swimming in an ocean of perpetual wins, a parade of perfection and if anyone ever loses, it\u2019s transformed into a heroic \u201cI was living in a box two years ago. Now I\u2019m a CEO.\u201d kind of comeback story. That\u2019s how skilled we are at positioning ourselves \u2013 not reporting the bad stuff until we have some shiny news to wrap it up in.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Startups are like the modern world\u2019s Wild West \u2013 where the narrative is always \u201cAnother day, another dollar (or a few million)\u201d. But honestly, the daily grind of most founders looks a lot less like a highlight reel and more like deleted scenes from a low-budget horror movie.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Social media is a selectively filtered snapshot of the startup world. Behind every glowing update is the shadow of sleepless nights, the weight of unsaid worries, and the agonizing wait for things to click. One moment, you\u2019re on cloud nine, visualizing that Forbes cover story; the next, you\u2019re knee-deep in existential dread, coding snafus, and stress-eating.<\/span><\/p>\n<h5><b>STRESS AND AMBITION<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">Stress is the silent partner in every startup. It is that clingy, unwelcome guest. And while you may assume your peer founders are just stress-resistant superhumans \u2013 they\u2019re just as lost, confused and close to their wits\u2019 end as you are. They have just perfected the art of the (entrepreneurial) poker face. We all have. But can somebody tell me why we all act like our cortisol levels are a figment of our imagination? Newsflash: they are not. And acknowledging that stress is a universal experience isn\u2019t a sign of weakness. It\u2019s a sign of being, well, human. But we founders don\u2019t like that. We operate in two modes: God complex (soaring high on vision) and existential crisis (getting slapped down to reality). We are delusional and have a damn hard time reconciling our limitations with our ambitions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ambition, like most things potent, can be a double-edged sword. On the one hand, it fuels our drive, gets us out of bed, and spurs us on during those godforsaken fundraising rounds. On the other hand, it can rob us of our sleep, peace, and, on tragic occasions, our lives. Many founders flirt with the line between their burning ambitions and fragile sanity. And too often, we\u2019re convinced that to achieve the former, we must sacrifice the latter. But ambition, without sense, is a car without brakes. Sure, it\u2019ll get you there fast, but will it get you there safely?<\/span><\/p>\n<h5><b>THE BALANCE FRAMEWORK<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">If only we applied the same thinking to our mental lives as we do to growing our startups. Some people have, like Andy Johns (growth legend via Facebook, Twitter, Wealthfront, and Quora), who left his high-performance career behind a few years ago after coming dangerously close to a heart attack. Let\u2019s call it a Balance Framework, the three-fold framework for not losing your mind in the manic world of startups.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">First, we need to define our range of tolerance. Just as you wouldn\u2019t find a polar bear sunbathing in the Sahara, every living organism, including us, has its sweet spot \u2013 an optimal environment not just to survive in but to thrive in. This sweet spot, our \u2018Range of Tolerance\u2019, is a delicate balance. Taking on too much pushes us into zones of intolerance where very little life can be sustained. Our body will start signaling, but it takes a special kind of listening first to hear and then heed the signals. As Andy says:<\/span><\/p>\n<p><b><i>\u201eThere are day-to-day stresses that are normal and we just have to put up with them, but then there\u2019s the other stuff that\u2019s the flashing red alarm. For me, and a lot of the research and literature supports this too, is, again, you can go back to animals. It\u2019s like when their fundamental functions, when their core behaviors of diet, exercise, playfulness, socialization, sleep, when those things get disrupted, it\u2019s a sign that there is something going on here that you need to take a look at.<\/i><\/b><\/p>\n<p><b><i>So the same is true with people. If your sleep always sucks, if your relationships are constantly strained or frequently strained, if you\u2019re ending your days with a bottle of wine, if your physical health is failing, if you\u2019re constantly battling shallow breaths, tightness in your chest, those huge bags under your eyes, there\u2019s so many ways that that can be measured so there\u2019s really no excuse to say, \u201cOh, I just didn\u2019t know.\u201d I\u2019d say it\u2019s to look at those things. When those are suffering or when they\u2019re really out of whack, it\u2019s undeniable that there is something that is detrimental to your well-being that\u2019s going on right now, and your body is telling you, \u201cStop. Something needs to change.\u201d<\/i><\/b><\/p>\n<p><span style=\"font-weight: 400;\">Second, we need to challenge toxic beliefs. We all have beliefs. Some push us forward, and some tie weights to our ankles. The startup world, especially in tech, is rife with these dangerous beliefs. Thoughts like \u201cOther founders manage stress better than me,\u201d \u201cThis overwhelming feeling? It\u2019s the founder tax,\u201d or \u201cI wish this feeling would just go away, but I don\u2019t think it ever will\u201d are just some of the myths floating around. Holding onto these beliefs can lead to further negative behaviors, such as withdrawal, avoidance, or even self-harm.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Third, you need to ask yourself \u2013 is this the right evolution of my life? Startup life is not for everyone, and that\u2019s okay. It\u2019s not an elite club. It\u2019s a lifestyle. There\u2019s this romantic vision of founding a startup that doesn\u2019t hold up under close scrutiny. Sure, there are a few select cases where startups make sense. But they are so rare, and it\u2019s so easy to fool yourself into thinking a lousy opportunity is a good one that it\u2019s really worth slapping yourself once or twice before making a decision. Fuck that up, and you\u2019ll find yourself in a state of slow and steady accumulation of the pressure, stresses, anxiety, near-constant panic, emotional ups and downs that come with being a founder, and frankly, an addiction to achievement as a way to feel good and to feel whole. Also, maybe (definitely) using a few bad words here and there too.<\/span><\/p>\n<p><b><i>\u201cPeople in these high-stress environments often find themselves facing alarming health issues before they hit 40. You\u2019re likely to end up in the ER before you make your first million. Still, stress, in tiny doses, can actually be your pal. Think of it as weight training for your brain. A little challenge here, a hiccup there, and suddenly you\u2019re mentally buff. But moderation is key. This ain\u2019t about enduring more and more until you snap. It\u2019s about gradually, smartly, extending your capacities. What\u2019s an empire worth if you\u2019re too burned out to enjoy it?\u201d<\/i><\/b><\/p>\n<p><span style=\"font-weight: 400;\">Burnout has become disturbingly commonplace. People bragging about working around the clock, on weekends or during vacations, depicts a culture that glorifies relentless work. I recall reading about some lunatic wanting to travel across time zones to snatch a few extra working hours. It\u2019s baffling.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There\u2019s heroism in hustling, sure. But when we start to believe that we\u2019re invincible or compare our tolerance to others, we walk an unsustainable tightrope. You wouldn\u2019t push a car running on fumes, so why do it to yourself? Brakes exist for a reason; they\u2019re for \u201cslowing the fuck down.\u201d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you scrolled through LinkedIn recently? It is like every founder is swimming in an ocean of perpetual wins, a parade of perfection and if anyone ever loses, it\u2019s transformed into a heroic \u201cI was living in a box two years ago. Now I\u2019m a CEO.\u201d kind of comeback story. That\u2019s how skilled we are [&hellip;]<\/p>\n","protected":false},"author":675,"featured_media":158357,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1770,1768],"tags":[],"class_list":["post-158092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-op-ed","category-opinions","has-thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Life of a Startup Founder: Between Dreams and Burnouts &#8226; Forbes Georgia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dev.forbes.ge\/en\/the-life-of-a-startup-founder-between-dreams-and-burnouts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Life of a Startup Founder: Between Dreams and Burnouts &#8226; Forbes Georgia\" \/>\n<meta property=\"og:description\" content=\"Have you scrolled through LinkedIn recently? It is like every founder is swimming in an ocean of perpetual wins, a parade of perfection and if anyone ever loses, it\u2019s transformed into a heroic \u201cI was living in a box two years ago. Now I\u2019m a CEO.\u201d kind of comeback story. 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